The GeForce GTX 770 Review: Calling In A Hit On Radeon HD 7970?

Wait, the new GeForce GTX 770 is powered by Nvidia's old GK104? That's right. And guess what? The card is faster, quieter, more feature-complete, and less expensive than the GeForce GTX 680 that came before it. Can it usurp the compelling Radeon HD 7970?

A couple of days ago I was chatting with a successful industry veteran—a gentleman who I have a lot of respect for—about my thoughts on GeForce GTX 780. "Value judgments are always something I like to see as just a sidebar to a review," he said. "Throw down the Mercedes and Ford features and performance. Buyers will decide which one is worth the monthly payment." The folks he works with don’t care if Nvidia’s new single-GPU card sells for $650. They see an almost-Titan priced $350 less.

So maybe I was a little harder on GeForce GTX 780 than a lot of other reviewers. It’s very true that if you put 780 and Titan next to each other, Nvidia’s first 700-series card appears to be a reasonably sound choice. But I’m still coming at this from the other direction—a Radeon HD 7970 GHz Edition for $450 with $170 worth of bundled games is pretty darned impressive.

Could paying an extra $200 really buy resolutions and detail settings that aren’t playable on the AMD card? In some games, absolutely.

Even still, I had higher hopes for another card I knew was coming: the GeForce GTX 770. Based on the same GK104 graphics processor introduced more than a year ago in GeForce GTX 680 2 GB Review: Kepler Sends Tahiti On Vacation, this board needs to close the performance gap with Radeon HD 7970 GHz Edition. I also expect Nvidia to get a little more aggressive on pricing—the GeForce GTX 680 was selling for more than the faster AMD card, and didn't really make sense except in multi-GPU setups.

A faster, lower-cost GeForce GTX 770 can easily pick up a win in single-card configurations. But I'm equally curious about its potential in SLI. We’ve already observed the consistency of two GK104 GPUs working together—and one GeForce GTX 690 is faster than Nvidia’s GeForce GTX Titan. So, a couple of 770s at $450 apiece (that's not the actual price; it's what I was expecting, though) could be just the ticket for 2560x1440 or 5760x1080 gaming—and for less money than that vaunted Titan.

GK104 Rides Again In GeForce GTX 770

Nvidia had some room to tune and tweak GK110 to create GeForce GTX Titan, 780, and whatever else the company might do with the GPU, since the products based on this 7.1-billion-transistor chip are trimmed-back versions with 12 or 14 out of 15 total Streaming Multiprocessors enabled.

But the GK104 processor at the heart of GeForce GTX 680 is already fully-featured. The chip plays host to four Graphics Processing Clusters, each with two SMXes, and they’re all turned on. So how is Nvidia able to build a GeForce GTX 770 on the same piece of silicon? A couple of different ways. First, it turns up the clock rates on GK104. The 770’s base clock rate is 1,046 MHz (up from 1,006 MHz on GTX 680) and its rated GPU Boost speed is 1,085 MHz (up from 1,058 MHz). Second, it delivers more memory bandwidth through the same 256-bit interface. GeForce GTX 680 employed 2 or 4 GB of GDDR5 at 1,502 MHz. GeForce GTX 770 is going to be available with the same capacities running at 1,752 MHz, or 7 Gb/s.

GK104 And GK110, In More Depth
We went into great depth on GK104 in GeForce GTX 680 2 GB Review: Kepler Sends Tahiti On Vacation. For more information on the GPU and its architecture, please check out that review. If you want to know more about the GK110 processor in GeForce GTX Titan and 780, have a look at Nvidia GeForce GTX Titan 6 GB: GK110 On A Gaming Card.

The 3.54-billion-transistor GPU’s other vitals map over nicely. To recap, GK104 boasts eight SMX blocks, each with 192 CUDA cores and 16 texture units. All told, you get 1,536 CUDA cores and 128 texture units. Four ROP partitions capable of eight 32-bit integer pixels per clock add up to 32. And a quartet of 64-bit memory interfaces form an aggregate 256-bit pathway.

GeForce GTX 770: Nice Genes!

We’re officially spoiled. The last three Nvidia cards to come through our SoCal lab all featured the company’s more aggressive industrial design, typified by an aluminum housing, a polycarbonate window with a view down into a beefy heat sink, and an LED-backlit GeForce logo that’s controllable through an API Nvidia makes available to its partners. In comparison, the plastic-covered GeForce GTX 680 and Radeon HD 7970 selling in that $450 range look so…vanilla.

Aesthetically, GeForce GTX 770 looks like 780, which looks like Titan. This is the same 10.5-inch PCB, metal shroud, clear window, and centrifugal fan responsible for exhausting heat out the back of the card’s I/O panel.

When you consider that Nvidia gives the GeForce GTX 770 a 230 W TDP (20 W less than Titan and 780), this thermal solution is very likely overbuilt for GeForce GTX 770—and that bodes well for overclockers hoping to push GK104 a little harder than the factory.

Of course, despite its lower TDP, you still need one eight- and one six-pin auxiliary power connector; Nvida recommends using a power supply with at least 600 W of output.

Display output is unchanged. GeForce GTX 770 drives up to four simultaneous screens through two dual-link DVI ports, one HDMI connector, and a single DisplayPort interface.

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  • Sakkura
    Meh, compare it to the regular 7970 instead of the GHz edition. There's no reason to buy the GHz edition since you can just OC the card. The thermal limits are going to be the same regardless of what version it is.
    This card is only really going to be worth it for SLI.
    But I'm looking forward to the GTX 760 Ti.
  • hannibal
    Well this is guite normal refress. A little bit higher "normal" clocks than in previous version. If the price cut is true, that is more important thing than anything else.
  • deadjon
    The 7970 has one HUGE advantage.

    It Overclocks like a monster.

    The Ghz edition even more so - Seeing them at 1200Mhz is common. Thats a 20% OC vs the GTX770's paltry 3 or 4%

    No doubt about it, the GTX770's out of the box performance is amazing for the price, and its SLI performance is excellent, as is its Power/Price/Performance ratio, but an OC'd 7970 can still top and OC'd 770 in single GPU performance.

    If you're like me, and Single card performance is paramount and overclocking is an option, then I still think the HD7970 has the advantage.
  • Cyberoam
    Wondering what the performance difference will be if the Titan had 7Ghz memory. Only seems logical to add that on next gen GPU's.
  • Menigmand
    I don't think you should be reviewing the 770 with the "Titan" cooler, as that card is just a marketing ploy that doesn't exist in the real world apart from an extremely limited series.

    How would you like a great review of a new luxury car, only to find that the car you can actually buy is made of plastic and very noisy?