Digital video recorder service TiVo reported Friday that it had passed the 3 million customer mark at the end of January, adding 251,000 TiVo-only customers and 447,000 DirecTV customers.

"Last year, we launched an aggressive growth plan that included increasing our subscription acquisition spending to grow our base, strengthen our market position, and fuel our recurring revenue model," said Mike Ramsay, TiVo’s Chairman and CEO. "We accomplished our goal of doubling our sub base to over 3 million subscriptions."

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