SanDisk braces for weaker profitability
Two weeks after announcing its cost cutting measures due to oversupply of NAND flash and seasonal weakness, SanDisk reiterated a conservative outlook for the NAND flash market and lowered its gross margins target during its February 26 analysts day.
On February 16, SanDisk company chairman and chief executive officer (CEO) Eli Harari stated that the company would lower many of SanDisk’s product prices 30-40% below fourth quarter levels in the first quarter of 2007 in order to preserve its market share.
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