ATI Technologies Announces Partnership with Neue ELSA GmbH
Yes, ELSA is back! The Neue ELSA GmbH has taken over the rights to the ELSA brand and will provide service and support for all ELSA AG products. This appear to be good news for ELSA product owners.
ATI has announced a retail partnership that will see German-based graphics card supplier Neue ELSA GmbH market its consumer range of products under the ELSA brand name.
The ELSA Gladiac 9700 Pro and ELSA Winner products both of which feature ATI's Radeon graphic card technology, will be available in retail outlets throughout Germany, Austria and Switzerland as a first step with immediate effect. The ELSA Gladiac 9700 Pro is Neue ELSA's flagship product.
"We are delighted to be partnering with such an innovative and well renowned company as ATI", commented Thomas Huette, Vice President of Computer Graphics Business Unit, Neue ELSA Gmbh. "ATI's leading-edge technology, combined with an outstanding package of accessories and professional service and support from Neue ELSA GmbH, makes this a very exciting proposition for customers and one that we think will help place Neue ELSA as a leading player in what is a highly competitive marketplace", concluded Mr Huette.
The ELSA Gladiac 9700 Pro is the new flagship of the Gladiac line of graphics cards from the Neue ELSA GmbH. The latest ATI chip technology with a 325-MHz chip, 128 MB DDR RAM, eight pixel pipelines and support of DirectX 9 offers extremely realistic graphics for enthusiastic gamers. Along with cutting-edge graphics performance, the Gladiac 9700 Pro comes with an exclusive range of accessories: a full version of the number-one game Battlefield 1942 from Electronic Arts and a further four games that really come to life with this graphics card. Further, the customer receives a full-version of WinDVD, the acclaimed software DVD player, and the number 1 systems tuning- and diagnostics tool PowerStrip. The package is rounded off with a collection of all necessary cables and adapters for the connection of peripherals and a three-year warranty.
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