It seems as though after Steve Jobs denounced Flash, Adobe has been working hard to salvage and defend their name. With the introduction of Flash on Android phones and Flash-to-HTML5 conversion tools, Adobe has been doing pretty well for itself. Despite their successes, Adobe has come under heavy criticism over the past week which has finally prompted a response.
Lynch claims, "It's a false argument to make, of the power usage. When you're displaying content, any technology will use more power to display, versus not displaying content. If you used HTML5, for example, to display advertisements, that would use as much or more processing power than what Flash uses."
Although Lynch has a point here, it looks like his solution to the battery problem would be turning your display off. He continued to state that several studies have confirmed Flash's higher battery life and argued that HTML5 was much less reliable. Unfortunately for all of the battery concerned flash users, Lynch didn't discuss any sort of solution to the problem shown with the Macbook Air.
Regardless of all the criticism and the success of HTML5, Lynch was optimistic about Adobe's future. In response to a question about HTML5's success being good or bad news, Lynch stated, "No, that's good news for Adobe, We support HTML. We're making tools for HTML5. It's a great opportunity for us. Flash and HTML have co-existed, and they're going to continue to to co-exist."