BlackBerry's CEO seems to have soured on the whole tablet idea.
Not long after the iPad was released, in April of 2010, word got out that RIM was planning on its own entrant into the tablet market. The company officially unveiled the PlayBook as a companion device in October of that same year and the device launched the following year, in April of 2011. Despite the PlayBook's tepid reception, RIM went on to offer further models with upgraded capacities, 3G, and eventually LTE. In February, Thorsten Heins said the company was exploring the idea of another tablet provided it was profitable. However, it seems those explorations have come to an end.
Speaking to Bloomberg, CEO Heins expressed a rather negative opinion of tablets in general. Apparently, Thorsten reckons the tablet is not a good business model.
"In five years I don’t think there’ll be a reason to have a tablet anymore," Heins is quoted as saying. "Maybe a big screen in your workspace, but not a tablet as such. Tablets themselves are not a good business model."
Though Thorsten said in January that BlackBerry wasn't getting out of the tablet market, he seems to have made a decision. You just have to wonder what the rest of the industry has to say about his thought that tablets won't be worth having by 2018. Five years is a long time in the tech industry, which is notorious for its rapid progression and refresh cycles, but can a whole form factor really die off by then?