Schmidt on Bing: MSFT Does This Every Year

In a recent interview with Fox, Google CEO Eric Schmidt put forth the appearance that he’s not worried about Microsoft’s latest search engine Bing for a number of reasons.

"It's not the first entry for Microsoft. They do this about once a year," Schmidt told the Fox Business Network earlier in the week. "I don't think Bing's arrival has changed what we're doing. We are about search, we're about making things enormously successful, by virtue of innovation."

It’s true that, over the years, Microsoft has had a number of redesigns and brand changes for its search engine. Since the launch in 1998, we’ve seen MSN Search, Windows Live Search, Live Search and now Bing. However, Microsoft seems determined to push Bing as a “decision making engine” as opposed to a search engine similar to past endeavors, and Google’s Schmidt seems to believe that that alone will stop Bing from overtaking Google.

"Google is about getting all the information and organizing it. Yahoo has a different strategy. We think ultimately Bing will evolve to a different strategy as well."

Do you think Bing could pose a significant threat to Google or Yahoo? Let us know what you think of Microsoft’s new decision making engine in the comments below.

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  • Daneel
    I couldn't even find an 'about' button on Bing's main page.. I want to know how to use it before I start using it. At least have a link up for the first 6 months saying "What is Bing? Click to find out more!"

    I put in a simple question and received an irrelevant answer. I won't be using it unless i'm fundamentally misunderstanding what the purpose of it is.
  • Daneel
    Also just noticed that it's REALLY not optimised for anyone with a screen wider than 800 pixels. Seriously, when will developers learn that people have screens larger than 1024x768, or 1280x1024. Some of us go up to 2560x1600 or larger these days.

    Even Tom's is guilty of this one. Anandtech at least has an expander button.
  • DoDidDont
    Why are Microsoft bothering to try to compete against Google search when the big problem has always been their completely Cr*p web crawl system and its inability to index WebPages, Titles and Keywords correctly! Google sorted out these problems a long time ago! I speak to hundreds of webmasters that think exactly the same thing, and don’t use Microsoft searches anymore just out of principle because of the annoyance it causes them. Websites that have flawless HTML code written for them that Google indexes correctly, displays the title and description correctly, and finds the websites by using any or all keywords, Microsoft search on the other hand, usually messes everything up and it’s a complete lottery if a webmasters site will be indexed from one month to the next, and have to be resubmitted, and your lucky if 5% of your keywords will actually work, and these are small business websites that get between 500 and 10,000 hit’s a month according to Google’s analytics. Another joke is Microsoft’s Webmaster tools! Apart from the already mentioned Keyword problem and lack of actual tools, you’ll be lucky if any external links are found by the Microsoft crawler, Google finds all of them! LONG LIVE GOOGLE! LONG LIVE GOOGLE!!