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Former AMD Exec: Even I Wouldn't Buy AMD

by - source: Tom's Hardware US

Intel says even AMD wouldn't buy AMD CPUs five years ago.

Despite a settlement late last year that saw Intel pay AMD $1.25 billion in damages, the Federal Trade Commission is still pursuing a case against Intel regarding anti-competitive business practices.

In a recent filing to the FTC Intel has cited a former AMD executive who admitted that if it wasn't for company loyalty, he "would never buy AMD" when it came to purchasing a personal system.

CNet reports Intel cites a 2004 internal AMD communication from former AMD Executive Vice President Henri Richard, the company's then-highest-ranking sales executive who said, "If you look at it with an objective set of eyes, you would never buy AMD. I certainly would never buy AMD for a personal system, if I wasn't working here."

Intel spokesman Chuck Mulloy told CNet News that the company got the internal AMD communication through the discovery process and that over time, "more and more [of] this kind of information will be available in the case."

Intel filed the papers on December 31, 20 days after it paid AMD the $1.25 billion in damages that the two settled on in November.

Read more about Intel's FTC filing here.

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outlw6669 14/01/2010 21:36
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Seems there is a reason he is the Former VP.

strangestranger 14/01/2010 21:51
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He's a salesman, wtf would he actually know about computers.

americanbrian 14/01/2010 22:03
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He also said this before AMD acquired ATI, around the time AMD was launching the first opteron's aimed at the server segment of the market for the first time. I am willing to bet that this is in relation to the great difficulties he must have faced trying to convince server makers/buyers to buy into a completely new platform without the history of supplying enterprise parts.

I think it is irrelevant to the case as the case is more about the consumers segment of the market where AMD had previously enjoyed taking a large bite out of intels share. Intel played dirty to keep above water at that time. Case closed.

Pailin 14/01/2010 23:08
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If constrained by budget I would currently buy AMD as their top end chip is decent and they have good upgrade paths unlike Intel motherboards.

I lean towards the underdog as we all Love a competitive market.

However thankfully I can afford it and Intel is Streets ahead of AMD at the moment, especially with the new 32nm process chips just about to come out...
...and I hear AMD has nothing special new to offer till 2011 :(

Q2 this year is seeing the i7-920 equivalent refresh to 32nm I understand - with I read lots of new power saving features such as even shutting down whole cores while not needed. Hope it OC's like a Daemon hehehe

Or maybe the new 6 core GulfTown I7-980 which is meant to draw 50% less power than the current Quad core I7's and clocks to over 4GHz with a little persuasion

Am still Loving my Q6600 which is Prime stable at 3.6GHz
At the time AMD had nothing that could touch this chip when it 1st came out!!!

Herr_Koos 15/01/2010 08:30
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If AMD were that bad, why did Intel need to resort to arm-twisting to sell their products?

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