Boring PCs Slow PC Industry, Says Gartner
Gartner has, once more, revised the shipment forecast for PCs this year.
The market research firm now believes that the PC market will only grow by 9.3% to 385 million units instead of the previously forecasted 10.5%.
By now we are used to this kind of news, as it is generally believed that it is the tablet - mainly the iPad - that is killing PC market growth. However, Gartner is taking a slightly different spin this time and says that there is just no consumer interest in mini notebooks anymore. Gartner says that the tablets have some impact, but the analysts do not believe that not many consumers will replace their notebook with a tablet. The much bigger problem is that there are no compelling reasons for replacing PCs that are generally seen as good enough.
The problem may be the commoditization of the PC and its hardware and the declining importance of the processor. Translation: The PC is just too boring today and new PCs have virtually no value over older computers. Gartner believes that there is still economic uncertainty, which additionally slows sales and that there is a need for business sales to drive growth. As business upgrade from Windows XP to Windows 7, Gartner believes that the business market has substantial opportunity for growth.